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GTM workflows for revenue acceleration across Scientia projects. Use for demo preparation, sales outreach, battle cards, pricing strategy, and revenue tracking. Triggers on "revenue focus", "prepare demo", "sales outreach", "battle card", "GTM strategy", "pricing", "tier-1 projects".

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SKILL.md

name revenue-acceleration
description GTM workflows for revenue acceleration across Scientia projects. Use for demo preparation, sales outreach, battle cards, pricing strategy, and revenue tracking. Triggers on "revenue focus", "prepare demo", "sales outreach", "battle card", "GTM strategy", "pricing", "tier-1 projects".

Revenue Acceleration for Scientia Stack

Workflows for accelerating revenue across the top 7 projects.

Tier-1 Projects (Highest Revenue Potential)

Project Score ACV Target Timeline
sales-agent 91/100 $36-60k/year 4-6 weeks
dealer-scraper 83/100 $10-40k deals 2-4 weeks
thetaroom 81/100 Track record 6-12 weeks
ai-cost-optimizer 81/100 Case study 8-12 weeks

Tier-2 Projects (Active Development)

Project Status Revenue Model
signal-siphon Production Freemium SaaS
fieldvault-ai Production Per-seat SaaS
gemma-payroll Development Enterprise SaaS

Demo Preparation Workflow

1. Pre-Demo Checklist

## Demo Prep for [PROJECT_NAME]

### Environment
- [ ] Production URL working
- [ ] Test accounts created
- [ ] Sample data loaded
- [ ] API keys valid
- [ ] No console errors

### Content
- [ ] Key features identified (3-5)
- [ ] Pain points to address
- [ ] Competitor comparison ready
- [ ] Pricing tiers defined
- [ ] ROI calculator prepared

### Technical
- [ ] Screen recording backup
- [ ] Fallback slides ready
- [ ] Mobile view tested
- [ ] Load time < 3s

2. Demo Script Template

# [PROJECT] Demo Script (15 minutes)

## Opening (2 min)
- Introduce yourself
- Confirm their pain point
- Preview what you'll show

## Problem Statement (2 min)
- Current workflow issues
- Cost of status quo
- Industry context

## Solution Demo (8 min)
1. **Feature 1**: [Core value prop]
2. **Feature 2**: [Differentiation]
3. **Feature 3**: [Scalability]

## ROI & Pricing (2 min)
- Time savings calculation
- Cost comparison
- Tier recommendation

## Next Steps (1 min)
- Trial offer
- Implementation timeline
- Follow-up schedule

Battle Card Template

# [PROJECT] Battle Card

## One-Liner
[10-word value proposition]

## Target Customer
- Industry: [specific]
- Size: [employee count]
- Pain: [primary problem]

## Key Differentiators
1. [Unique feature 1]
2. [Unique feature 2]
3. [Unique feature 3]

## Competitors
| Competitor | Their Weakness | Our Strength |
|------------|----------------|--------------|
| [Name] | [Gap] | [Advantage] |

## Objection Handling
| Objection | Response |
|-----------|----------|
| "Too expensive" | [Value justification] |
| "We use X already" | [Migration ease] |
| "Security concerns" | [Compliance points] |

## Pricing
| Tier | Price | Includes |
|------|-------|----------|
| Starter | $X/mo | [Features] |
| Pro | $Y/mo | [Features] |
| Enterprise | Custom | [Features] |

## Proof Points
- [Customer quote/metric]
- [Case study reference]
- [Third-party validation]

Sales Outreach Templates

Cold Email (First Touch)

Subject: [Pain point] at [Company]?

Hi [Name],

I noticed [Company] is [relevant observation].

We've helped [similar company type] [specific result] with [product].

Would you have 15 minutes this week to see if it could work for you?

[Your name]

Follow-Up (No Response)

Subject: Re: [Original subject]

Hi [Name],

Just floating this back up - [one-liner value prop].

If timing isn't right, no worries. But if [pain point] is still a priority, happy to share how we've helped others.

[Your name]

LinkedIn Message

Hi [Name] - saw you're leading [role/initiative] at [Company].

We just helped [similar role] at [similar company] [specific result].

Worth a quick chat?

Revenue Tracking

Weekly Revenue Standup Template

# Revenue Standup - Week of [DATE]

## Pipeline Status
| Project | Stage | Deal Size | Next Step | Owner |
|---------|-------|-----------|-----------|-------|
| sales-agent | Demo scheduled | $48k | Run demo Tue | TK |
| dealer-scraper | Proposal sent | $15k | Follow up | TK |

## Won This Week
- [Deal details]

## Lost/Stalled
- [Reason + learning]

## Blockers
- [What's blocking progress]

## Focus Next Week
1. [Priority 1]
2. [Priority 2]

Revenue Command Quick Access

To open all revenue projects:

# Opens terminals for tier-1 + tier-2 projects
cd /Users/tmkipper/Desktop/tk_projects
for p in sales-agent dealer-scraper thetaroom ai-cost-optimizer signal-siphon fieldvault-ai gemma-payroll; do
  if [ -d "$p" ]; then
    open -a "Terminal" "$p"
  fi
done

Pricing Strategy Framework

Cost-Plus Pricing

Monthly Cost = (Infrastructure + AI + Support) * 1.3 margin
Price = Monthly Cost * 3x multiplier

Value-Based Pricing

Annual Value = (Hours Saved * Hourly Rate) + (Revenue Increase)
Price = Annual Value * 0.1-0.2 (10-20% of value)

Tier Structure

| Tier | Target | Price Point | Margin |
|------|--------|-------------|--------|
| Starter | SMB | $29-99/mo | 60% |
| Pro | Mid-market | $199-499/mo | 70% |
| Enterprise | Enterprise | $1k+/mo | 80% |

Metrics to Track

Leading Indicators

  • Demo requests / week
  • Trial signups / week
  • Pipeline value
  • Email open rates

Lagging Indicators

  • MRR / ARR
  • Churn rate
  • CAC / LTV ratio
  • NPS score

Quick Reference Commands

# Open revenue dashboard
/revenue-focus

# Prepare demo for specific project
/demo-prep sales-agent

# Generate battle card
/battle-card fieldvault-ai

# Track costs across projects
/cost-check