Claude Code Plugins

Community-maintained marketplace

Feedback

astro-blog-research

@Soborbo/claudeskills
0
0

Phase 1 - SEO & Intent Research for blog articles

Install Skill

1Download skill
2Enable skills in Claude

Open claude.ai/settings/capabilities and find the "Skills" section

3Upload to Claude

Click "Upload skill" and select the downloaded ZIP file

Note: Please verify skill by going through its instructions before using it.

SKILL.md

name astro-blog-research
description Phase 1 - SEO & Intent Research for blog articles

Astro Blog - Phase 1: Research

Priority Legend:

  • ⭐ ALWAYS - Every article, non-negotiable
  • 🎯 HIGH-VALUE - Competitive keywords, commercial/pillar content

SEO & Intent Research

⭐ Core SEO (Every Article)

  • Information Gain analysis - Article must add unique value beyond existing content. Ask: What do we know that competitors don't? (original data, case studies, insider tips, unique framework)
  • Intent declared - Classify as: informational (learning), commercial (comparing options), comparison (this vs that), or transactional (ready to buy)
  • Headline formula - Use odd numbers (7, 11, 13) OR power words (proven, secret, complete, ultimate, essential)
  • Title optimization - 50-60 chars, keyword-first, include year (2026). Example: "Solar Panel Cost UK 2026: 11 Ways to Save £3,000+"
  • Entity salience - Main entity (product/service) in subject position: first 100 words + first sentence after each H2
  • CTA matches intent - informational→Newsletter/Guide, commercial→Calculator/Quote, comparison→Consultation, transactional→Contact/Book

🎯 SERP Dominance (High-Value Articles)

  • SERP feature audit - Google your keyword, note what appears: Featured snippets? PAA boxes? Video carousel? Image pack? Target these formats
  • Featured snippet targeting - Identify format: Paragraph (40-60 words), List (5-8 items), or Table (3-4 columns, 5-7 rows)
  • PAA question identification - List all "People Also Ask" questions. Use as H2s in your article

🎯 Pillar Strategy Decision

  • Pillar vs cluster - Pillar = 3000-5000 words, broad topic, 8-12 internal links. Cluster = 1000-1500 words, specific subtopic, 2-4 internal links
  • Skyscraper candidate? - If competitive topic with existing content that has 50+ backlinks, plan to create 10x better version + outreach campaign

CTA Mapping Table

Intent Primary CTA Secondary CTA
Informational Newsletter signup Download guide
Commercial Get quote Use calculator
Comparison Book consultation Download comparison
Transactional Contact us Book service

Output Required

Provide:

  1. Intent type: informational/commercial/comparison/transactional
  2. Primary keyword: Main target keyword
  3. Unique angle: What makes this article different from competitors
  4. CTA type: From mapping table above
  5. Pillar/Cluster: Is this pillar (3000-5000w) or cluster (1000-1500w)?

Next Step

After completing research, use astro-blog-structure skill for Phase 2.