PowerPoint Brand Guidelines

Colors

• Navy Blue: #050F24 (text, headers)
• White: #FAF8F5 (backgrounds, text on navy)
• Gold: #BB934D (accents only - never backgrounds or titles)

Typography

• Headers: Marcellus, 36-44pt (titles), 24-28pt (sections) and Big Numbers (40-70pt)
• Body: DM Sans, 16-30pt
• Minimum: 14pt for any text

Critical Rules

Titles

• Always on their own line. Never in a sub column (no bold)

Backgrounds

• ONLY white (#FAF8F5) or navy (#050F24) for entire slides
• NO sub-backgrounds, boxes, or shapes within slides
• Title slide: Navy background, white text, light font
• Content slides: White background, navy text
• Text sits DIRECTLY on background - never in boxes

Charts

• Use two-column layout: Left 40% (insights), Right 60% (chart)
• Use one-column layout if there is LOTS of data
• **Title on own line
• NO background boxes around or below charts
• Chart colors: Gold, Navy
• If context needed, use two-column; otherwise full-slide chart only

Big Numbers

• White background only
• Numbers: Gold, 40-70pt
• Center content
• Labels: Navy, 18-24pt
• Context text: ABOVE or BESIDE numbers, never below
• NO background boxes behind text

Slide Types

Title: Navy background, white text, centered vertically and horizontally. Light thin divider lines Content: White background, navy text, optional gold underline Chart: Two columns (insights left, chart right) on white background Big Number: numbers above, Context below, white background (center) Emphasis: Navy background, white text (use sparingly)

General

• Avoid clutter