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Optimize content for search engines and AI answer engines. Use when writing or auditing SEO for any Lightfast page.

Install Skill

1Download skill
2Enable skills in Claude

Open claude.ai/settings/capabilities and find the "Skills" section

3Upload to Claude

Click "Upload skill" and select the downloaded ZIP file

Note: Please verify skill by going through its instructions before using it.

SKILL.md

name seo
description Optimize content for search engines and AI answer engines. Use when writing or auditing SEO for any Lightfast page.
allowed-tools Read, Grep, Glob, Write, Edit

SEO Skill

Comprehensive SEO and AEO (Answer Engine Optimization) guidelines for Lightfast pages.

Core Principle: Citability Over Rankings

Traditional SEO optimizes for position #1-10. AEO optimizes for AI citation frequency. Modern SEO requires both.

"AEO is about becoming the definitive source that AI trusts and cites, not just ranking for keywords."

When to Use This Skill

  • Writing new Lightfast pages
  • Auditing existing pages for SEO/AEO compliance
  • Adding structured data (JSON-LD schema)
  • Reviewing meta tags and OpenGraph

Quick Reference

Content Structure Requirements

Element Requirement
TL;DR 40-100 words, first position
Meta description 150-160 chars
FAQ section 3-5 Q&A pairs
Answer-first Key answer in first 200 words
Question headings H2/H3 as questions
Internal links 3-5 per page

Schema Priority

Priority Schema Type Use Case
1 FAQPage Any page with Q&A content
2 HowTo Step-by-step instructions
3 Article Content with dates and authors
4 WebPage General pages, landing pages
5 Product Features with pricing
6 Organization Site-wide identity

The 5-Step AEO Framework

  1. Analyze: What are users asking AI about this topic?
  2. Create: Structure content for citability (tables, lists, FAQs)
  3. Distribute: Link from high-authority pages
  4. Measure: Track AI visibility (citations, mentions)
  5. Iterate: Refresh content every 90 days for recency signals

Resources

Do

  • Lead with direct answers (first 100-200 words)
  • Use question-format headings for discoverability
  • Include comparison tables with specific values
  • Add FAQ sections with self-contained answers
  • Cite 5+ external authoritative sources (E-E-A-T)
  • Update content regularly (90-day freshness signal)

Don't

  • Keyword stuff (AI detects this)
  • Use generic headings ("Overview", "Introduction")
  • Skip schema markup
  • Write walls of text without structure
  • Use creative prose over clarity
  • Neglect internal linking

AI Engine Optimization Matrix

Engine Priority Signal Content Focus
ChatGPT Comprehensiveness Encyclopedic coverage
Perplexity Recency (90 days) Fresh, updated content
Google AI E-E-A-T + Rankings Authority signals
Gemini Entity clarity Consistent terminology

Lightfast-Specific Notes

  • Use @vendor/seo/metadata for createMetadata utility
  • Use @vendor/seo/json-ld for <JsonLd> component
  • Canonical URLs: https://lightfast.ai/{path}
  • Twitter handle: @lightfastai
  • OG images: 1200x630px, stored in /public/og/