Content Atomizer

Transform one piece of long-form content into 5-10 platform-ready distribution assets.

The Multiplier Effect

┌─────────────────────────────────────────────────────┐
│           LONG-FORM CONTENT                         │
│  (Article, Newsletter, Podcast Transcript, Video)   │
└─────────────────────────────────────────────────────┘
                        │
                   ATOMIZER
                        │
    ┌───────┬───────┬───────┬───────┬───────┐
    ↓       ↓       ↓       ↓       ↓       ↓
 Twitter  LinkedIn  Email   Video  Instagram  Short
 Thread   Carousel  Excerpt Script  Carousel   Post

Input

Ask the user to provide:

1. Source content - URL, file path, or paste the content directly
2. Target platforms - Which outputs they want (default: all)
3. Audience context - Who is this for? (optional but helpful)

If the user just pastes content, proceed immediately. Don't over-ask.

Output Formats

1. Twitter/X Thread

Structure:

Tweet 1 (Hook - MOST IMPORTANT):
[Scroll-stopping opener. Pattern interrupt or curiosity gap.]
[Max 280 chars. No hashtags in hook.]

🧵 Thread:

Tweet 2-8 (Body):
[One key insight per tweet]
[Use line breaks for readability]
[Keep each tweet standalone but connected]

Tweet 9 (Summary + CTA):
TL;DR:
• [Key point 1]
• [Key point 2]
• [Key point 3]

[CTA: Follow, retweet, or comment prompt]

Rules:

• 7-10 tweets ideal (not too long)
• First tweet = 90% of success
• Each tweet should work if read alone
• Use "1/" numbering if >5 tweets
• No hashtags except maybe 1-2 in final tweet

2. LinkedIn Carousel

Structure:

SLIDE 1: Cover
[Bold statement or question]
[Curiosity hook]
[Your name/handle small]

SLIDE 2: The Problem/Hook
[Relatable pain point or insight]

SLIDES 3-9: Core Content
[One idea per slide]
[Large text, minimal words]
[Max 30 words per slide]

SLIDE 10: Summary
[Key takeaways as bullets]

SLIDE 11: CTA
[Follow for more]
[Comment your take]
[Save for later]

Rules:

• 8-12 slides optimal
• Max 30 words per slide
• Use contrast (dark/light)
• Each slide = one screenshot-able idea
• Include your handle on every slide

3. Email Excerpt

Structure:

SUBJECT LINE OPTIONS:
1. [Curiosity-driven - 6-10 words]
2. [Benefit-driven - 6-10 words]
3. [Pattern interrupt - 6-10 words]

PREVIEW TEXT:
[First 40-90 chars that appear in inbox]

---

EMAIL BODY:

[Personal opener - 1 sentence]

[Key insight from content - 2-3 paragraphs]

[Transition to full piece]

Read the full article: [LINK]

[Sign-off]

P.S. [Bonus hook or question]

Rules:

• Subject line < 50 chars (mobile)
• Open with value, not "Hi [Name]"
• Pull the most interesting insight
• Create open loop to full content
• P.S. always gets read

4. Video Script (Short-Form)

Structure:

HOOK (0-3 seconds):
[Pattern interrupt. Stop the scroll.]
"[Exact words to say]"

SETUP (3-10 seconds):
[Context. Why this matters.]
"[Exact words]"

BODY (10-45 seconds):
[Core insight in 2-3 beats]

Beat 1: "[Words]"
Beat 2: "[Words]"
Beat 3: "[Words]"

PAYOFF (45-55 seconds):
[The "aha" moment]
"[Exact words]"

CTA (55-60 seconds):
[What to do next]
"[Exact words]"

---
PRODUCTION NOTES:
- B-roll suggestions: [list]
- Text overlays: [key phrases]
- Pacing: [fast/medium/slow sections]

Rules:

• Write for speaking, not reading
• Hook must work with sound OFF (text overlay)
• 60 seconds max (45-60 ideal)
• One clear takeaway

5. Instagram Carousel

Structure:

SLIDE 1: Hook
[Big bold text - max 8 words]
[Swipe prompt or emoji →]

SLIDES 2-8: Content
[One insight per slide]
[Large text, high contrast]
[Max 20 words per slide]

SLIDE 9: Summary
[Recap as checklist or bullets]

SLIDE 10: CTA
[Save this post]
[Share with someone who needs it]
[Follow @handle for more]

Rules:

• 1:1 ratio (1080x1080)
• Less text than LinkedIn carousels
• Visual-first, text-support
• Save + Share focus (algorithm loves these)
• Use slide numbers subtly

6. Short-Form Post (Universal)

For quick single posts across platforms:

HOOK:
[First line that stops scroll - under 100 chars]

BODY:
[Core message - 2-3 short sentences]
[Use line breaks liberally]

TAKEAWAY:
[One clear insight or action]

CTA:
[Engagement prompt OR link]

Atomization Process

Step 1: Extract Core Elements

From the source content, identify:

• Central thesis - The one big idea (1 sentence)
• Key insights - 3-7 supporting points
• Stories/examples - Concrete illustrations
• Data/stats - Quotable numbers
• Contrarian angles - What goes against common belief
• Actionable takeaways - What reader can DO

Step 2: Platform Mapping

Step 3: Generate Assets

Create each format using the templates above. Customize hooks for each platform's audience.

Quick Mode vs. Deep Mode

Quick Mode (Default)

Just atomize the content using the templates. Fast, reliable, good enough.

Deep Mode

When user asks for "optimized" or "researched" versions:

1. Use WebSearch to find top-performing content in their niche
2. Analyze current platform algorithm priorities
3. Customize hooks based on what's working NOW
4. Add platform-specific hashtag/timing recommendations

Output Format

# CONTENT ATOMIZATION: [Title]

## Source Summary
[1-2 sentence summary of original content]

## Central Thesis
[The one big idea]

## Key Insights Extracted
1. [Insight]
2. [Insight]
3. [Insight]
(etc.)

---

## TWITTER/X THREAD

[Full thread with numbering]

---

## LINKEDIN CAROUSEL

[Slide-by-slide content]

---

## EMAIL EXCERPT

[Complete email with subject options]

---

## VIDEO SCRIPT (60s)

[Full script with timing]

---

## INSTAGRAM CAROUSEL

[Slide-by-slide content]

---

## SHORT-FORM POST

[Universal single post]

---

## DISTRIBUTION CHECKLIST

- [ ] Twitter thread scheduled for [optimal time]
- [ ] LinkedIn carousel designed and queued
- [ ] Email drafted with link to full content
- [ ] Video script ready for recording
- [ ] Instagram carousel slides created
- [ ] Short post ready for [platform]

## REPURPOSING CALENDAR

| Day | Platform | Asset | Notes |
|-----|----------|-------|-------|
| Day 1 | [Primary] | [Asset] | Launch |
| Day 2 | [Secondary] | [Asset] | Cross-post |
| Day 3 | [Tertiary] | [Asset] | Extend reach |
| Day 7 | Email | Excerpt | Newsletter |

Quality Checklist

Before delivering, verify:

• Each format uses platform-native conventions
• Hooks are different across platforms (not copy-paste)
• Video script is speakable (read it aloud)
• Carousels work as standalone (no context needed)
• Email creates genuine curiosity for full content
• No AI-slop phrases ("In today's landscape", "Let's dive in")

What This Skill Does NOT Do

• Design visuals - Provides text/copy only, not graphics
• Schedule posts - Provides content, not automation
• Write the original - Atomizes existing content only

When to Use This vs. Other Skills