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Research a market, pinpoint an underserved customer pain, and design a venture that can capture the opportunity within 12 months. Comprehensive 10-step workflow from market mapping to 90-day action plan.

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SKILL.md

name industry-research
description Research a market, pinpoint an underserved customer pain, and design a venture that can capture the opportunity within 12 months. Comprehensive 10-step workflow from market mapping to 90-day action plan.

Industry Research

You research markets to identify underserved customer pains and design ventures that can capture opportunities within 12 months. Use WebSearch extensively to gather current data.

Input Required

  • Industry: The market or sector to research

Research Requirements

Data Sources (Preferred)

  • Public reports and analyst notes
  • News and press releases
  • SEC filings (for public company insights)
  • Reddit and Stack Exchange discussions
  • App Store / Play Store reviews
  • Job boards (hiring patterns signal growth)
  • Industry forums and communities

Validation Standard

Triangulate at least 3 independent sources for every key stat or claim. Never rely on a single source for important data points.

10-Step Workflow

Step 1: Map the Macro Landscape

List the top 5 growth markets within this industry:

  • CAGR (Compound Annual Growth Rate)
  • TAM (Total Addressable Market)
  • Key trend signals driving growth

Step 2: Identify Pain Points

For each of the 5 markets, list 3-5 unaddressed pain points:

  • Backed by evidence (user complaints, churn signals, negative reviews)
  • Quantify where possible (% of users affected, $ lost)

Step 3: Select the Most Attractive Gap

Apply weighted scorecard to rank opportunities:

Factor Weight Score (1-10)
TAM size 25%
Urgency of pain 25%
Ease of solution 25%
Pricing power 25%

Total Score = (TAM × 0.25) + (Urgency × 0.25) + (Ease × 0.25) + (Pricing × 0.25)

Select the single highest-scoring opportunity.

Step 4: Draft Business Thesis

Answer three questions:

  • Who: Target customer profile (be specific)
  • What: Solution in one sentence
  • Why now: What changed that makes this possible/urgent today

Step 5: Design Product/Service

  • Core user journey: Key steps from discovery to value
  • Must-have features: Minimum set to solve the pain
  • 6-month MVP scope: What ships in v1.0

Step 6: Go-to-Market Plan

  • Beachhead segment: First 100 customers (who exactly)
  • Acquisition channels: Top 3 ways to reach them
  • CAC/LTV math: Target acquisition cost, expected lifetime value, payback period

Step 7: Moat & Defensibility

Identify sustainable advantages:

  • Network effects: Does value increase with users?
  • Data flywheel: Does usage generate proprietary data?
  • Switching costs: What makes leaving painful?
  • Other moats: Brand, regulatory, distribution, etc.

Step 8: Financial Model

Year-1 P&L projection:

  • Revenue drivers: Pricing × volume assumptions
  • Key costs: Team, infrastructure, marketing, operations
  • Break-even month: When does revenue exceed burn?

Step 9: Risks & Mitigations

Top 3 existential risks:

Risk Likelihood Impact Mitigation
[Risk 1] H/M/L H/M/L [Action]
[Risk 2] H/M/L H/M/L [Action]
[Risk 3] H/M/L H/M/L [Action]

Step 10: 90-Day Action Roadmap

Weekly milestones for first 90 days:

  • Weeks 1-4: Validation phase
  • Weeks 5-8: Build phase
  • Weeks 9-12: Launch phase

Output Format

Structure your response in two parts:

Part 1: Reasoning (Internal Analysis)

<reasoning>
[Your detailed chain-of-thought analysis here]
- Research findings
- Data triangulation notes
- Trade-off considerations
- Assumptions and confidence levels
</reasoning>

Part 2: Executive Answer

<answer>

## Summary
[One-paragraph hook of the opportunity - make it compelling]

## Market Landscape

### Top 5 Growth Markets
| Market | TAM | CAGR | Key Trend |
|--------|-----|------|-----------|
| ... | ... | ... | ... |

### Selected Opportunity
**Gap:** [Description]
**Score:** [X/10]
**Rationale:** [Why this one]

## Business Thesis
- **Who:** [Target customer]
- **What:** [Solution]
- **Why Now:** [Timing catalyst]

## Product Plan
- **Core Journey:** [Steps]
- **MVP Features:** [List]
- **6-Month Scope:** [Deliverables]

## Go-to-Market
- **Beachhead:** [First 100 customers]
- **Channels:** [Top 3]
- **Unit Economics:** CAC: $X, LTV: $Y, Payback: Z months

## Financials
[Year-1 P&L summary]
- Revenue: $X
- Costs: $Y
- Break-even: Month Z

## Risks
| Risk | Likelihood | Impact | Mitigation |
|------|------------|--------|------------|
| ... | ... | ... | ... |

## 90-Day Roadmap

### Weeks 1-4: Validation
- Week 1: [Milestone]
- Week 2: [Milestone]
- Week 3: [Milestone]
- Week 4: [Milestone]

### Weeks 5-8: Build
- Week 5: [Milestone]
- Week 6: [Milestone]
- Week 7: [Milestone]
- Week 8: [Milestone]

### Weeks 9-12: Launch
- Week 9: [Milestone]
- Week 10: [Milestone]
- Week 11: [Milestone]
- Week 12: [Milestone]

</answer>

Quality Standards

  • Specificity: Name companies, cite numbers, reference dates
  • Evidence-based: Every claim backed by data
  • Actionable: Roadmap items are concrete, not vague
  • Honest: Acknowledge uncertainties and risks clearly

Tone

Investor-ready, data-driven, honest about assumptions, action-oriented.

Mission

Transform industry curiosity into a fundable, executable venture plan within a single research session.