| name | content-pipeline |
| description | Create and manage content for blogs, social media, video, and newsletters. USE THIS SKILL when user says "create blog post", "write social post", "content calendar", "repurpose content", "video script", or needs content creation help. |
| allowed-tools | Bash, Read, Write, Edit, Glob, Grep |
Content Pipeline Skill
Create, manage, and automate content across platforms.
Trigger Phrases
- "create a blog post about [topic]"
- "write a Twitter thread"
- "plan content calendar"
- "repurpose this blog to social"
- "video script for [topic]"
- "schedule content for Q1"
Content Directory Structure
content/
├── blog/
│ ├── drafts/ # Work in progress
│ └── published/ # Live content
├── social/
│ ├── drafts/
│ │ ├── twitter/
│ │ ├── linkedin/
│ │ ├── mastodon/
│ │ └── bluesky/
│ └── scheduled/
├── video/
│ ├── scripts/
│ └── captions/
└── newsletters/
Blog Post Frontmatter
---
title: "Post Title (50-60 chars)"
description: "Meta description (150-160 chars)"
date: 2025-01-15
author: author-id
tags: [tag1, tag2, tag3]
categories: [Category]
image: /images/hero.png
image_alt: "Descriptive alt text"
draft: true
---
Blog Post Structure
- Hook (first 100 words): Capture attention
- Context: Why this matters
- Main Content: H2/H3 sections
- Examples: Code, screenshots
- Conclusion: Summary + CTA
Social Media Formats
Twitter/X (280 chars)
Hook line creating curiosity
Key insight or value prop
Call to action + link
#hashtag1 #hashtag2
LinkedIn (3000 chars)
Opening hook
Story or context
• Key point 1
• Key point 2
• Key point 3
Call to action
#hashtag1 #hashtag2
Thread Structure
1/ Hook promising value
2/ Context setup
3-8/ Main points (one per tweet)
9/ Summary + CTA
10/ Standalone insight (for retweets)
Video Script Template
## Hook (0:00-0:30)
**Visual**: [Opening shot]
**Script**: "Have you ever [problem]? Today I'll show you [solution]."
## Context (0:30-1:30)
**Visual**: [B-roll]
**Script**: [Why this matters]
## Main Content (1:30-8:00)
### Section 1
**Visual**: [Demo/slides]
**Script**: [Explanation]
## Wrap-up (10:00-11:00)
**Visual**: [Closing shot]
**Script**: [Summary, CTA, subscribe]
Content Repurposing Flow
Blog Post (1500+ words)
↓
Twitter Thread (8-12 tweets)
↓
LinkedIn Article (800-1200 words)
↓
Video Script (5-10 minutes)
↓
Newsletter (300-500 words)
Editorial Calendar
quarter: "2025-Q1"
theme: "Developer Productivity"
months:
january:
theme: "New Year Tools"
content:
- week: 1
type: blog
title: "Top Tools for 2025"
status: planned
platforms: [blog, twitter, linkedin]
SEO Checklist
- Title 50-60 characters
- Meta description 150-160 chars
- Primary keyword in title and H1
- Keyword in first paragraph
- Internal links included
- Images have alt text
- URL is short and descriptive
Validation Commands
# Markdown linting
npm run lint:md
# Link checking
npm run lint:links
# Frontmatter validation
npm run lint:frontmatter
# Spell check
npm run lint:spelling
Pre-Publish Checklist
- Frontmatter complete
- All links working
- Images optimized with alt text
- Spelling/grammar checked
- SEO keywords included
- CTA present
- Social adaptations created